WordPress Training Outline

Training Overview

• Duration: 1 hour
• Audience: IT support staff, copy editors, and marketing leadership
• Focus: Editing and publishing existing pages using Avada Live Builder
• Websites: Dixie Chemical (dixiechemical.com) and American Carbonyl (americancarbonyl.com)

Training Objectives

By the end of this session, participants will be able to:

1. Access the WordPress admin area and locate pages for editing
2. Use the Avada Live Builder to edit text content
3. Add and modify images on existing pages
4. Apply basic formatting and styling to content
5. Save and publish changes to the website

Training Agenda

1. Introduction (5 minutes)

• Welcome and trainer introduction
• Overview of WordPress as a content management system
• Brief explanation of Avada theme and Live Builder
• How the Dixie Chemical websites utilize WordPress and Avada

2. WordPress Admin Basics (10 minutes)

• Logging into WordPress admin
• Dashboard overview
• Navigating to Pages (not Posts)
• Finding and selecting pages for editing
• Understanding the difference between standard editor and Live Builder

3. Avada Live Builder Interface (10 minutes)

• Accessing the Live Builder from the Pages screen
• Overview of the Live Builder interface
  • Top toolbar
  • Left sidebar
  • Content area
  • Element controls
• Navigating between elements on the page
• Saving work and exiting the Live Builder

4. Text Editing Essentials (15 minutes)

• Selecting text elements for editing
• Direct inline editing of text content
• Using the inline formatting toolbar
  • Typography options
  • Text styling (bold, italic, etc.)
  • Text alignment
  • Adding links
• Best practices for text editing
  • When to use inline editing vs. element settings
  • Maintaining heading hierarchy for SEO
  • Writing concise, scannable content

5. Image Management (15 minutes)

• Working with existing images
  • Selecting image elements
  • Replacing images with new ones
  • Adjusting image properties
• Adding new images to the page
  • Using the Image element
  • Uploading images to the Media Library
  • Setting alt text for accessibility and SEO
• Image optimization best practices
  • Appropriate file sizes and formats
  • Responsive behavior considerations

6. Publishing and Review (5 minutes)

• Saving drafts vs. publishing changes
• Previewing changes before publishing
• Understanding the publishing workflow
• Brief overview of Contact Form 7 and Flamingo (awareness only)

7. Q&A and Wrap-up (5 minutes)

• Addressing specific questions
• Providing resources for further learning
• Next steps for advanced training topics

Hands-on Practice Opportunities

Throughout the session, participants will have opportunities to practice:

1. Navigating to a page and opening it in Live Builder
2. Editing text content and applying formatting
3. Replacing an existing image
4. Saving changes as a draft

Training Materials Provided

• Step-by-step guides with screenshots
• Quick reference sheet for common tasks
• List of best practices for content editing
• Access to this training website for future reference